When a company is sold.

SOG, Studies and Observation Group is one of the legacy tactical knife brands. They were charging full speed ahead expanding the core range into outdoor and everyday carry. Bags were part of the plan. With a focused management team making decisions and well timed development trips we designed and developed 6 unique pieces in 8 months from concept to preproduction sign-off.

Then the company was sold and the new owners retrenched to the core 20% of top selling knives.